Date the conduct, not the contract. A sale made before 1 July 2027 does not take later conduct outside the ban.
Who it binds. Suppliers with existing consumer relationships, and the teams that handle renewals, changes and service after the start date.
Operative term. conduct that occurs on or after commencement
What this means in practice
This is the provision that stops a supplier from arguing that an old contract is a safe harbour. The test is when the conduct happens. A misleading message, a pressure tactic or an obstruction in the course of an existing supply after 1 July 2027 is within the ban, even if the supply began years earlier. The practical work is to date the conduct and keep the evidence. A complaint about a call in August 2027 is a different matter from a complaint about a sale in 2026. Train the front line to record the date and the conduct, not only the contract date.
How to test it
For each consumer matter, record the date of the conduct and the date of the sale separately. If the conduct is on or after 1 July 2027, apply the new ban even where the contract predates it. If the conduct is earlier, the new ban does not apply to that conduct, but the existing Part 3-1 provisions may. Do not use the contract date as the only date in the file.
Evidence to keep
The Act does not prescribe these records. They are the artefacts our reading says a regulator or auditor may ask for; keep the ones that fit your business and the provision.
- Conduct logThe date of each consumer interaction, kept separately from the contract date.
- Complaint recordThe date, channel and conduct described in each complaint.
- Training noteThe instruction to record conduct dates for pre-existing customers.
- Contract registerThe start date of each consumer relationship, used only to identify the sale.
- Review sampleA sample of post-start-date interactions tested against the ban.
What to do first
- Add a conduct date field to complaints and incident records.
- Brief the front line that an old contract does not make new conduct old.
- Test a sample of post-start interactions against the two-limb test.